Fundraising Letter Envelopes: How To Make Them Irresistible
Readers spend only a few seconds deciding the fate of your direct mail fundraising appeals. Either they open them on the spot, set them aside for later, or chuck them in the waste paper basket.

Some School Fundraising Idea: Name Your School for a Day Contest
Naming institutions and buildings as a form of donor recognition and acknowledgement of philanthropy is a tried and true fundraising practice. Carnegie Hall and the Guggenheim Museum are famous examples. Another form of naming facilities is sponsorship, which is somewhat different in that a company pays to put its name on a building as a form of advertising. Many stadiums and arenas are named in this way, providing a stream of cash flow to the owners of the buildings or the sports teams that play in them.